DAU
284K
↑ 12% WoW
MAU
1.24M
↑ 18% MoM
Avg Session
14.2m
↑ 2.1m vs last
Churn Rate
2.4%
↓ 0.3% vs last
📊 User Growth — 2025
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Feature Adoption
- Puja Booking78%
- Live Darshan65%
- Kundali / Astro52%
- Pilgrimage38%
- Family Dashboard29%
User Acquisition by Channel & Region
📱
Organic App
42%
↑ 8%
🔗
Temple Referral
28%
↑ 12%
📣
Social / Paid
18%
→ Flat
🌍
NRI / Word of mouth
12%
↑ 22% fastest